New York, NY –(BUSINESS WIRE)–(BUSKEY: CBS NY)–The Lowes Advertising Group Inc. (NYSE: LDG) today announced that it has partnered with American Express to introduce the first “real” ad to mark the brand’s new “A+” award, a brand-first award for new products and services, and to help celebrate Lowes brand’s 100th anniversary.
“Our 100th Anniversary of Lowes has been a privilege, and it’s been one of the best times of my life,” said Mark Hirschberg, CEO of Lowensox.
“I can’t think of another company that is celebrating its 100th birthday with more passion, energy, and recognition than Lowes.
This is an incredible moment for our brand and we are honored to be a part of it.”
“We are excited to be working with American Capital in celebrating our 100th,” said Brian C. Schulman, President and CEO of American Express.
“This award will help us recognize the impact Lowes had on the world and we can’t wait to share it with our customers.
Lowes is a world leader in delivering a premium experience to help our customers make the most of their money, and we’re excited to share that experience with our partners and consumers around the world.”
American Express is the world’s largest consumer bank.
American Express offers savings, credit and checking accounts, and is committed to making the American consumer feel like the best in the world.
American Exchange and American Express Bank serve millions of people in more than 150 countries, and are recognized by the American public as one of America’s top financial institutions.
For more information, visit americanexchange.com or americanexpressbank.com.
American Express will be releasing the first ad on Wednesday, April 1, featuring a clip from the film, “A Good Day to Die Hard.”
The ad will be part of an ad campaign highlighting the brand and highlighting the many ways American Express is transforming the way Americans save, pay, shop, and travel.
About American Express: American Express Company is the most comprehensive and profitable financial institution in the United States, with a network of more than 500 banks, savings associations and credit unions.
The company has a presence in more then 30 countries, serves more than 300 million consumers, and provides financial services for more than 40 million businesses.
More information about American Express can be found at americanexpansa.com, www.americanexpress.com and at the Lowes Brand.
About Lowes: Lowes Inc. is the first and largest private equity investment company in the Americas and is headquartered in New York City.
Lowers products and solutions are used by thousands of companies and individuals.
Learn more at lowes.com